Marketing Director - 외국계 리테일 패션 기업

[담당업무]

- Strategy: Develop and execute full funnel marketing strategies to drive customer acquisition, engagement, and retention
- Leadership: Guide, mentor, and empower a high-performing marketing team, fostering a culture of creativity, resourcefulness, collaboration and innovative thinking
- Collaboration: Serve as the strategic marketing partner to the GM, setting long range marketing plans aligned with global and regional business objectives
- Brand Management: Coordinate brand positioning, drive full funnel integrated marketing and ensure consistent messaging across all consumer touchpoints
- Consumer Acquisition: Develop and implement marketing tactics that serve the regional consumer and align with the global brand acquisition strategy
- Performance: Set objectives, analyze and report out on the effectiveness of marketing campaigns, activations and channel tactics, using data-driven insights to refine and improve
- Budget Management: Own and manage the marketing budget to ensure efficient allocation of resources and maximum ROI
- Retail Marketing: Elevate the retail experience through Mono-Brand and SiS locations, ensuring the retail experience is aligned to elevate the assortment and meet or surpass consumer expectations
- Media: Oversee all paid and organic media strategy, inclusive of paid brand, direct response channels, owned social and retail channels

[자격요건]

경력: 경력 10년↑
학력: 석사졸업
직무기술: Marketing Director , MARKETING

- Bachelor’s or Master’s degree in Marketing, Advertising, Retail Marketing or a related field

- 10+ years of strategic brand and marketing experience

- 8+ years of people management experience including managing through managers

- Proven track record of building and implementing regional strategies in alignment with global brand strategies

- Strong problem-solving skills, with the ability to make strategic decisions

- Proficiency in fostering collaborative spaces for consumer centric and creative ideation

- Applied, broad industry knowledge and commercial awareness to develop operating plans and drive performance across marketing functions

- The ability to travel regionally and on occasion internationally

- Ability to speak Korean and English fluently

[우대사항]

외국어: 영어 회화능통,독해능통,작문능통