|
Key Responsibilities - Develop consumer-driven marketing strategies based on Korean market insights
- Plan and execute integrated marketing campaigns (media, digital, PR, promotions)
- Collaborate with global marketing teams (US & APAC) to localize global strategies
- Lead brand activation initiatives across online and offline channels
- Partner closely with sales and distribution teams to align marketing and commercial strategies
- Manage annual marketing budget and optimize ROI
- Support new product launches and category expansion (GTM strategy)
- Manage external agencies to maximize performance and ensure consistent delivery
Qualifications
- 5+ years of experience in brand marketing
- Preferred background in FMCG or consumer electronics/home appliances
- Strong understanding of integrated marketing and media planning
- Strategic thinking with strong execution and analytical skills
- Fluent in both Korean and English (written and spoken)
[ 전형방법 ] 1차 서류전형 2차 면접전형
[ 제출서류 ] 국문.영문이력서.경력기술서 포함 (각종 증빙서류는 서류전형합격자에 한해 추후제출) 이메일: carly.lee@peoplework.co.kr 채용담당 : 이경아 전무 ( 02-6951-4931/ 010-2726-3565)
|
[자격요건] 경력: 경력 5년↑
학력: 대졸
직무기술: 브랜드마케터, 브랜드마케팅, 브랜드홍보, 브랜드 마케팅, 브랜드, 브랜드전략기획, 브랜드전략, 전략, 마케팅 전략
|
